Choosing a domain name is very important. First, when it comes to domain names, try to stay away from stupid, ridiculous or clever. Keep your domain name simple and make something your customers can remember if they lose the link to your corporate Web site.
Take note that if your domain name on Geocities or AOL may seem cheaper to make, you may also dropped from some search engines. Some search engines ignore addresses that are on these free servers’ or on ‘cheap’ servers.
Even if your site is recognized and considered by search engines, a professional who uses the domain name of your first name or associated words is likely to get more attention and be seen as a stable by potential customers.
Buying domain names are not so expensive, costing about $ 100 and there are many companies that can register the name for you, if available and has not already been used by another company .
Using one of your keywords in your domain name can increase your score on some search engines. For example, solderingirons.com could be more effective than the electric-welding irons.com, if the domain is available.
You can also choose to establish more than one domain name using keywords and then link your “door” domain sites to your main site. But you have to pay for each domain name and also the monthly hosting fee. It depends on the type and size of your company and your competitors.
Keep in mind that some search engines disregard ‘door’ sites. So put at least one page of content on the portal site with useful information and then link to your site. But it should not be viewed as a blank page. The other reason, you can have one, three, five, even more than all the e-mail containing the name of your company, your business and make sense. When customers get emails from dominicstone@solderingirons.com they feel as if they are dealing with a stable, professional operation.
No need for customers to understand how you manage all your mailboxes on your domain. They just need to feel your company is reliable and reputable.